For Those About to Rock - An AC/DC Tribute
Branding / Logo Design / Photography /. Graphic Design
2025 - 2026
Challenge
For Those About to Rock is a local cover band who sought out a brand identity that clearly communicated their status as an AC/DC tribute, along with new imagery for use in social sharing, profile photos, and event banners.
Deliverables
Recognizable logo, energized, vintage-inspired event banners, and photography that channels classic rock nostalgia with high-voltage impact.
Research
We started by creating a mood-board, studied AC/DC’s logo in depth, and reviewed their album covers and posters to understand the overall feeling, style, and visual language of the band. This helped identify key elements, such as the recognizable font, the use of the color red, and the visual representation of electricity, which we could apply so the client’s branding clearly and instantly communicated that they are a tribute to AC/DC.
Design
For the final design we chose to stack the text to keep the logo compact. We wanted to incorporate AC/DC’s recognizable red font, while also keeping a relatively small footprint, so we opted to make the word “rock” stand out, and used a legible and vintage inspired serif font for the remaining text. When implementing the lightning bolt, having the graphic become the center of the “O” felt like an obvious choice, paying homage to the inspiration logo, and energizing the new logo with a bold impact. Below, two social media event banners were designed to mimic AC/DC album covers, helping the band market themselves as an obvious AC/DC tribute.
